Tips for a successful logo for your business

Every successful business also needs a logo to make it easier for fans to identify it. If you already have a website and you have reached the point where you have to upload your logo to give it an extra personality.

You will certainly be able to find a good logo designer on the internet using US-Reviews, but until then let us help you and tell you what to consider when choosing a designer for your logo.

Creating a professional logo can seem like a daunting task for an inexperienced person if you read reviews online. By understanding the purpose of your logo and how it should complement your brand, you will be able to create a logo that will represent you and stay in your company for a long time.

5 principles of designing a representative logo

A good logo is distinctive, appropriate, practical, graphic, and simple in shape. He sends the message intentionally by the owner. You should follow the five principles below to make sure your design meets all of these criteria:

1. A logo must be simple

A simple logo design allows it to be easily recognized and makes the logo versatile and memorable. Representative logos depict something unexpected or unique without being too crowded.

2. A logo must be memorable

Immediately after the principle of simplicity is that of memorability. An effective logo design should be memorable and this is possible by creating a simple and appropriate logo.

3. A logo must be durable

An effective logo should stand the test of time. The logo must be “immune to the future”, ie it should be able to be effective in 10, 20, or 50 years.

4. A logo must be versatile

An effective logo should be able to work in a variety of environments and applications.

5. A logo must be appropriate

Understanding your target audience or consumers is a key component in creating an effective logo design. Knowing what is right for your audience will determine the type of font you will use, the colors, and any additional graphics.

6. Text-based logos

Although many designers would call it a wordmark rather than a logo, using only the text for your logo is a great way to visually represent your brand. Many successful e-commerce brands use stylized fonts for their logo.

Fonts can be free, however, paid fonts ($ 10 – $ 100) generally look much better and give you more features and styles to work with. It must be checked first of all if the desired font also has diacritics (if you have them in the name).

How much should I pay for a logo?

Every logo is different and that is why it is impossible to give a fixed price to any special design. You will also find a wide range of prices for a logo design on the internet. According to Logaster, 70% of small businesses are willing to pay less than $ 100 for a logo.

Author: Kang Jangmin